• SUB CATEGORY :
    INTERNET FILM: PUBLIC SERVICES & CAUSE APPEALS
  • COMPANY ENTERING :
    THE LEO BURNETT GROUP THAILAND, BANGKOK
  • ENTRY TITLE :
    THANK YOU FOR SHARING
  • BRAND :
    DTAC
  • ADVERTISER :
    TOTAL ACCESS COMMUNICATION PUBLIC COMPANY LIMITED
  • AGENCY :
    THE LEO BURNETT GROUP THAILAND, BANGKOK
  • CHIEF CREATIVE OFFICER :
    SOMPAT TRISADIKUN
  • EXECUTIVE CREATIVE DIRECTOR :
    PARUJ DAORAI
  • COPYWRITER :
    THANACHPATH RATANABORVORNSETHI
  • ART DIRECTOR :
    UKRIT KARNSOMWAN/PARUJ DAORAI/SOMPAT TRISADIKUN
  • ACCOUNT MANAGEMENT DIRECTOR :
    SAMIRA THANCHAROENKIT
  • ACCOUNT MANAGER :
    VARITHA SANTINAN
  • PR TEAM :
    PRANG TEPINTRAPIRAK/PHONPHOT SRIPHRACHAN/
    NINASREEN MATHA/NUTTAWADEE BHAMORNSUWARN
  • AGENCY PRODUCER :
    SOMPETCH NUNTASINLAPACHAI
  • FILM PRODUCTION COMPANY :
    HUB HO HIN BANGKOK, BANGKOK
  • DIRECTOR :
    NAWAPOL THAMRONGRATTANARIT
  • D.O.P/CINEMATOGRAPHER :
    NIRAMON ROSS
  • FILM PRODUCER :
    NATTAPON KORNKAEW
  • POST-PRODUCTION COMPANY :
    HUB HO HIN BANGKOK, BANGKOK
  • EDITOR :
    NAWAPOL THAMRONGRATTANARIT/CHONLASIT UPANIGKIT
  • ENGLISH SYNOPSIS :
    A HIGH SCHOOL GIRL HAS A CLIP OF HER SCHOOL’S IDOL EATING HER OWN BOOGER, AND WAS ASKED TO SHARE IT. BEFORE SHE DECIDES, THE STOP BUTTON POPS UP ON VIEWERS’ SCREENS. IF THE VIEWERS CHOOSE TO STOP, IT LINKS TO ANOTHER CLIP WITH THE GIRL DECIDES NOT TO SHARE THE CLIP. THE CYBER BULLY CYCLE THEN STOPS WITH A HAPPY ENDING. BUT IF THE VIEWERS DON’T CLICK THE STOP BUTTON, THE STORY CONTINUES WITH THE GIRL SHARING THE CLIP. THE CYBER BULLY CYCLE STARTS WITH OTHER STUDENTS JOINING THE CYCLE. THE CLIP IMMEDIATELY GOES VIRAL. UNINTENTIONALLY, IT RUINS THE SCHOOL IDOL’S LIFE EVEN AFTER SHE QUITS THAT SCHOOL.
  • URL :
    https://www.youtube.com/watch?v=xoM6qgHwrP4&t=411s
  • URL :
    http://www.stopcyberbullying.in.th/
  • SUB CATEGORY :
    LOTUS ROOTS
  • COMPANY ENTERING :
    CLEMENGER BBDO WELLINGTON, WELLINGTON
  • TITLE :
    GIVE NOTHING TO RACISM
  • BRAND :
    NEW ZEALAND HUMAN RIGHTS COMMISSION
  • ADVERTISER :
    NEW ZEALAND HUMAN RIGHTS COMMISSION
  • AGENCY :
    CLEMENGER BBDO WELLINGTON, WELLINGTON
  • RACE RELATIONS COMMISSIONER :
    DAME SUSAN DEVOY
  • COMMUNICATIONS MANAGER :
    MICHELLE TAYLER
  • COMMUNICATIONS STRATEGIST :
    CHRISTINE AMMUNSON
  • DIGITAL CAMPAIGN MANAGER :
    RYAN MEARNS
  • MANAGING DIRECTOR :
    BRETT HOSKIN
  • EXECUTIVE CREATIVE DIRECTOR :
    BRIGID ALKEMA
  • CREATIVE DIRECTOR :
    EMILY BEAUTRAIS
  • CREATIVE :
    FRANCES COOKE
  • DESIGN DIRECTOR :
    STEVE BOGGS
  • DIGITAL DESIGNER :
    RYAN CHRISTIE
  • MANAGING PARTNER :
    LINDA MAJOR
  • STRATEGIST :
    BETHANY OMERI
  • PROJECT MANAGER :
    ROBBIE ALLEN
  • ACCOUNT EXEC :
    CHARLOTTE GREALLY
  • HEAD OF CONTENT PRODUCTION :
    CHRISTINA HAZARD
  • PRODUCER :
    CARNE GODFREY
  • FREELANCE PRODUCER :
    TRACY MORELY-HALL/JEN GASSON
  • EDITOR :
    DAN MONAGHAN/OLLIE SENT
  • SOUND DESIGNER :
    PAUL STENT
  • TECHNICAL DIRECTOR :
    KATE BROWN
  • USER EXPERIENCE :
    CHRIS BROWN
  • FRONT END DEVELOPER :
    VIKASH DEEPCHAND/MARTIN HIPP
  • BACK END DEVELOPER :
    DREW KENNELLY
  • SOFTWARE TESTER :
    MATTHEW AMUNDSEN
  • MEDIA STRATEGIST :
    JAKE FIRMAN
  • MEDIA :
    EDD LUCAS
  • DIRECTOR :
    TAIKA WAITITI
  • PRODUCER :
    MATT NOONAN/BRANDE BYTHEWAY
  • DOP :
    JESSE CAIN
  • EDITOR :
    JONATHAN VENZ
  • COLOURIST :
    PETE RITCHIE
  • PHOTOGRAPHER :
    ARTO SAARI/MAXY
  • PHOTOGRAPHER/DIRECTOR :
    TROY GOODALL
  • PRODUCER :
    EMILY MOON
  • RETOUCHER :
    DAN COROIAN-VLAD
  • CULTURAL CONTEXT EXPLANATION :
    KIWIS ARE QUICK TO SAY THEY’RE OPEN MINDED AND FAIR. BUT 1 IN 3 COMPLAINTS TO THE NZ HUMAN RIGHTS COMMISSION IS ABOUT RACIAL DISCRIMINATION, AND MANY MORE GO UNREPORTED. WITH RACISM ON THE RISE, WE NEEDED NEW ZEALANDERS TO SEE THAT RACISM STARTS SMALL, AND THAT EVEN GIVING ONLY A LITTLE TO RACISM WAS HELPING IT GROW. IN THIS PROVOCATIVE ONLINE VIDEO, HOLLYWOOD DIRECTOR AND NEW ZEALANDER OF THE YEAR TAIKA WAITITI ASKED KIWIS WHAT THEY WOULD GIVE TO RACISM.
  • ENGLISH SYNOPSIS :
    IN THIS PROVOCATIVE ONLINE VIDEO, HOLLYWOOD DIRECTOR AND NEW ZEALANDER OF THE YEAR TAIKA WAITITI ASKED KIWIS WHAT THEY WOULD GIVE TO RACISM.
  • ENGLISH CONTEXT EXPLANATION :
    KIWIS ARE QUICK TO SAY THEY’RE OPEN MINDED AND FAIR. BUT 1 IN 3 COMPLAINTS TO THE NZ HUMAN RIGHTS COMMISSION IS ABOUT RACIAL DISCRIMINATION, AND MANY MORE GO UNREPORTED. WITH RACISM ON THE RISE, WE NEEDED NEW ZEALANDERS TO SEE THAT RACISM STARTS SMALL, AND THAT EVEN GIVING ONLY A LITTLE TO RACISM WAS HELPING IT GROW.
  • URL 1 :
    http://viewwork.co.nz/awards/2018/give-nothing/taikas_appeal/
  • URL 2 :
    https://givenothing.co.nz/