SUB CATEGORY :

CARS, OTHER VEHICLES, ACCESSORIES & AUTO SERVICES

COMPANY ENTERING :

MCCANN WORLDGROUP PHILIPPINES, MANILA

ENTRY TITLE :

CLAIRVOYANCE

BRAND :

XENON

ADVERTISER :

XENON BULBS

AGENCY :

MCCANN WORLDGROUP PHILIPPINES, MANILA

CHIEF CREATIVE OFFICER :

RAUL CASTRO

EXECUTIVE CREATIVE DIRECTOR :

JOE DY

CREATIVE DIRECTOR :

MAAN BAUTISTA/ALLAN ALMEDA

COPYWRITER :

ALLAN ALMEDA

ACCOUNT DIRECTOR :

MON GARCIA/BAMBI REYES/SHERIE ABBY LIM

ACCOUNT MANAGER :

JESS BANZUELA

STRATEGIC PLANNING DIRECTOR :

ADRIAN QUINTANA

CREATIVE OPERATIONS MANAGER :

TON KIMSENG

AGENCY PRODUCER :

LEO MERCADO

OTHER CREATIVE CREDITS :

CRAFT WORLDWIDE MANILA

SOUND PRODUCTION COMPANY :

LOUDBOX STUDIOS, MANILA

SOUND DESIGNER :

MARK MCCULLIE/DORIES STA. CRUZ

ENGLISH SCRIPT :

(FOR THIS XENON RADIO SPOT, WE HIJACKED MEDIA PLACEMENTS BEFORE ANOTHER BRAND’S RADIO COMMERCIAL TO DEMONSTRATE THE BENEFIT OF XENON HEADLIGHTS.)
ANNOUNCER: WITH XENON HIGH INTENSITY LONG-RANGE HEADLIGHTS, YOU’LL ALWAYS KNOW WHAT’S COMING DOWN THE ROAD.
IT MIGHT BE A BUS, IT MIGHT BE A POTHOLE, OR IT MIGHT EVEN BE A STRANGE, SWEATY WOMAN WITH THE URGE TO SHARE PERSONAL DETAILS ABOUT HERSELF, CONVINCING US TO JOIN A PROGRAM THAT BUILDS CONFIDENCE, SO THAT WE TOO MIGHT SOMEDAY BRAVELY BLURT OUT INTIMATE DETAILS ABOUT OUR LIVES TO OTHERS.
(AN AD FOR ANOTHER BRAND, JOHN ROBERT POWERS, PLAYS HERE)
ANNOUNCER: SEE? IT PAYS TO KNOW WHAT’S COMING. XENON HIGH INTENSITY LONG-RANGE HEADLIGHTS.