SUB CATEGORY :

POSTER

COMPANY ENTERING :

DENTSU CREATIVE X INC., TOKYO

TITLE :

THE BEAUTY OF FOOD LOGISTICS

BRAND :

LOGISTICS& FORKLIFT

ADVERTISER :

TOYOTA L&F

AGENCY :

DENTSU INC., TOKYO/ARC.B2C,INC., TOKYO

CREATIVE DIRECTOR :

MASAHISA NAKAMURA (ARC.B2C,INC.)

COPYWRITER :

KUNIHIKO MISHIMA

ART DIRECTOR :

YUSUKE KOYANAGI

ACCOUNT EXECUTIVE :

RYOUHEI MORIMOTO/SHIOGO KAZUKI

AGENCY PRODUCER :

YUMENO SUZUKI

PRINT PRODUCTION COMPANY :

DENTSU CREATIVE X INC., TOKYO

DESIGNER :

KATSUHIRO UTO/JUNKO YOSHIDA

PRINT PRODUCER :

SHINYA TAMURA (DENTSU ON DEMAND GRAPHIC INC.)

BACKGROUND OVERVIEW :

OVERCOMING THE BARRIERS OF DISTANCE AND TIME, FOOD FROM AROUND THE WORLD MAKES ITS WAY TO JAPAN, AND THEN BACK OUT INTO THE WORLD AGAIN. THE EVOLUTION OF JAPANESE CUISINE IS INSEPARABLE FROM THE EVOLUTION OF FOOD DISTRIBUTION. AND THIS NATION THAT BOASTS A CULINARY CULTURE FAMOUS THROUGHOUT THE WORLD, ALSO BOASTS A WORLD-CLASS SYSTEM OF FOOD DISTRIBUTION. CHEAPER, CLEANER, FRESHER. THESE ILLUSTRATIONS PORTRAY THE FLOW OF FOOD PRODUCTS SO VIBRANTLY THEY NEARLY DANCE OFF OF THE PAGE.