SUB CATEGORY :

RETAIL, TRAVEL & LEISURE, ENTERTAINMENT & COMMUNICATION MEDIA

COMPANY ENTERING :

MCCANN WORLDGROUP PHILIPPINES, MANILA

TITLE :

FULLY BOOKED LIVES - ED

BRAND :

FULLY BOOKED

ADVERTISER :

FULLY BOOKED PHILIPPINES, INC

AGENCY :

MCCANN WORLDGROUP PHILIPPINES, MANILA

MANAGING PARTNER :

MON GARCIA

CHIEF CREATIVE OFFICER :

RAUL CASTRO

EXECUTIVE CREATIVE DIRECTOR :

JOE DY

CREATIVE DIRECTOR :

MAAN BAUTISTA/FRAN PALINES

COPYWRITER :

FRAN PALINES/MAAN BAUTISTA

BUSINESS GROUP DIRECTOR :

BAMBI REYES

ACCOUNT DIRECTOR :

CAMILLE DATU-JIMENEZ

ACCOUNT MANAGER :

CHOT ALDEGUER

MEDIA AGENCY :

UM PHILIPPINES, MANILA

SOUND PRODUCTION COMPANY :

HIT PRODUCTIONS INC., MANILA

ENGLISH SCRIPT :

MVO: AT 22, I GET OUT FOR THE FIRST TIME. SO I KICK DOWN A LITTLE GIRL AND TRAMPLE HER INTO THE PAVEMENT. AT 23, I HAVE SOME BREAKFAST AND PAY OFF HER PARENTS. AT 58, I CLUB A GENTLEMAN TO DEATH. SMASHING MY WOODEN WALKING STICK INTO HIS RIBS, AND HIS SKULL.
AT 60, I STILL CANT GET THE SMELL OF HIS BLOOD OFF OF ME. AT 87, I GO INTO HIDING, BUT AT 90, I FREE MYSELF. AT 112, I’M STILL GROWING STRONGER. LARGER. BOLDER. I START GETTING THESE BLACKOUTS.
AND MY DRUGS AREN’T HELPING. SO AT 129, I’M LEFT WITH NO CHOICE BUT TO END MYSELF. AND ME WITH HIM. ANNCR: WITH A BOOK, YOU’RE NOT JUST TURNING A PAGE. YOU’RE LIVING A WHOLE OTHER LIFE. ROBERT LOUIS STEVENSON’S “THE STRANGE CASE OF DR. JEKYLL AND MR. HYDE”,
AND OTHER CLASSICS. AVAILABLE AT THE FULLY BOOKED BOOKSTORES AND FULLYBOOKEDONLINE.COM.