SUB CATEGORY :

DIRECTING

COMPANY ENTERING :

EARLYMAN FILM, MUMBAI

TITLE :

THE STORY OF KAVERI (AND EVERY RIVER EVERYWHERE)

BRAND :

CAUVERY

ADVERTISER :

CYCLE PURE AGARBATHIE

AGENCY :

REFOREST INDIA, BANGALORE

CREATIVE DIRECTOR :

VINOD LAL HEERA ESHWER

FILM PRODUCTION COMPANY :

EARLY MAN FILM PVT. LTD., MUMBAI

DIRECTOR :

AYAPPA KM

CINEMATOGRAPHER :

TASSADUQ HUSSAIN

EXECUTIVE PRODUCER :

ANAND MENON

FILM PRODUCER :

MILIN SHAH

POST-PRODUCTION COMPANY :

PRIME FOCUS, MUMBAI

EDITOR :

PRAKASH KURUP

POST PRODUCER :

SACHIN AMBERKAR/GANGADHAR CHOUGALA

COLORIST :

NAVEEN SHETTY

FLAME ARTIST :

VIVIAN BRITTO

SOUND DESIGNER :

KENNITH BASUMUTARI/ISHWAR/LAWRENCE

MUSIC COMPOSER :

TRADITIONAL (MYNAMAR)

MUSIC ARRANGER :

PATRICK SEBAG

ENGLISH SYNOPSIS :

FOR OVER 100 YEARS, PEOPLE IN SOUTH INDIA HAVE BEEN FIGHTING OVER WATER FROM THE RIVER KAVERI. OVER THE YEARS, RELENTLESS DEFORESTATION, SAND MINING AND OTHER MINDLESS ACTIVITIES HAS REDUCED THE MIGHTY RIVER TO A MERE TRICKLE IN MANY PLACES.
SHOT IN STARK BLACK AND WHITE, THE FILM BRINGS TO LIGHT THE FACT THAT THE RIVER IS DYING. IT CONVEYS THE MESSAGE THAT IF WE DON’T STOP FIGHTING AND UNITE TO SAVE THE RIVER, THEN THERE WILL BE NOTHING LEFT TO FIGHT OVER. THE PART MYTHOLOGICAL, PART ECOLOGICAL FILM IS A POIGNANT MESSAGE OF PEACE AND HOPE.
THE FILM LETS THE VIEWER DECIDE HOW “THE STORY OF KAVERI” ENDS BY PLACING THE FATE OF THE RIVER IN THE HANDS OF THE VIEWER. AND THIS IS NOT JUST THE STORY OF KAVERI. IT’S THE STORY OF EVERY RIVER,
THE WORLD OVER. THE FILM IS A CLARION CALL TO #REFORESTINDIA.

ENGLISH CONTEXT EXPLANATION :

THE KAVERI RIVER IS THE LIFELINE FOR MILLIONS IN SOUTH INDIA. REVERED AS SACRED, IT IS REGARDED AS A MOTHER GODDESS WHO DESCENDED ON EARTH TO SAVE HER CHILDREN, FROM A DEMON WHO WROUGHT DROUGHT AND SUFFERING. THEREAFTER, RELENTLESS DEFORESTATION, SAND MINING, CONSTRUCTION ALONG THE BANKS AND OTHER ACTIVITIES HAVE REDUCED THE MIGHTY RIVER TO A MERE TRICKLE IN MANY PLACES. SINCE 114 YEARS, THERE HAVE BEEN COUNTLESS DISPUTES AND DEATHS OVER THE SHARING OF THE RIVER WATER. HOWEVER, TODAY’S REALITY IS THAT THE RIVER IS DYING. THE FILM CONVEYS A TIMELY MESSAGE THAT IF WE DON’T STOP FIGHTING
AND UNITE TO SAVE THE RIVER, THEN THERE WILL BE NOTHING LEFT TO FIGHT OVER. THE FILM HAS BEEN CREATED IN THREE LANGUAGES - KODAVA TAKK, KANNADA AND TAMIZH - SPOKEN BY THE PEOPLE WHO LIVE ALONG IT’S RIVER BANKS, FROM ORIGIN TO SEA, AS THE RIVER FLOWS.