• SUB CATEGORY :
    CINEMATOGRAPHY
  • COMPANY ENTERING :
    J. WALTER THOMPSON INDIA, MUMBAI
  • TITLE :
    BLINK TEST
  • BRAND :
    JIMMY NELSON FOUNDATION
  • ADVERTISER :
    JIMMY NELSON FOUNDATION
  • AGENCY :
    J. WALTER THOMPSON INDIA, MUMBAI/ J. WALTER THOMPSON, AMSTERDAM
  • CHIEF CREATIVE OFFICER :
    BAS KORSTEN/SENTHIL KUMAR
  • EXECUTIVE CREATIVE DIRECTOR :
    BAS KORSTEN
  • CREATIVE DIRECTOR :
    BAS KORSTEN
  • COPYWRITER :
    SENTHIL KUMAR
  • ART DIRECTOR :
    SENTHIL KUMAR
  • FILM PRODUCTION COMPANY :
    SMALL FRY PRODUCTIONS, MUMBAI
  • DIRECTOR :
    SENTHIL KUMAR
  • CINEMATOGRAPHER :
    JIMMY NELSON
  • EXECUTIVE PRODUCER :
    RYAN SUARES
  • FILM PRODUCER :
    MARIT DE HOOG
  • POST-PRODUCTION COMPANY :
    SMALL FRY PRODUCTIONS, MUMBAI
  • EDITOR :
    PRIYANK PREMKUMAR
  • ASSOCIATE EDITOR :
    KEVIN MENEZES
  • ONLINE EDITOR :
    DEV NAYAK
  • POST PRODUCER :
    JEBASTIN ANTON
  • SPECIAL EFFECTS COMPANY :
    PRIME FOCUS, MUMBAI
  • VISUAL EFFECTS :
    DEV NAYAK
  • SOUND PRODUCTION COMPANY :
    WAH WAH MUSIC, MUMBAI
  • SOUND DESIGNER :
    DHRUV GHANEKAR/JOSEPH GEORGE
  • MUSIC COMPOSER :
    DHRUV GHANEKAR
  • VOCAL PERCUSSION :
    TAUFIQ QURESHI
  • FOLK SINGERS :
    VARIOUS INDIGENOUS ARTISTS
  • ENGLISH SYNOPSIS :
    TRY NOT TO BLINK WHEN YOU ARE WATCHING THIS INTERACTIVE FILM.
    THE AVERAGE HUMAN EYE BLINKS EVERY 10-15 SECONDS. HOW LONG WILL YOU LAST ? HOW LONG WILL THEY LAST ? BLINK. AND THEY ARE GONE. THE FILM DOCUMENTS THE PHOTOGRAPHER'S JOURNEY INTO THE WOMB OF MOTHER NATURE TO SAVE INDIGENOUS CULTURES, THAT ARE DISAPPEARING FASTER THAN YOU CAN BLINK, AS THEIR FAMILY TREES AND FORESTS AND RIVERS AND HABITATS ARE DESTROYED IN THE QUEST FOR HUMAN PROGRESS. IT’S TIME TO RESPECT, PROTECT AND PRESERVE THE CRADLE OF HUMAN CULTURE, ONE INDIGENOUS TRIBE AT A TIME. MOVING CINEMAGRAPHS IN THE BLINK OF AN EYE, WERE CRAFTED OUT OF STILL PHOTOGRAPHS TO SHIFT THE VISUAL STORYTELLING INTO A MOVING EXPERIENCE. THE SOUND DESIGN AND ORIGINAL MUSIC SCORE IS ELEVATED BY THE RYTHM, THE BEATS, THE CHANTS AND WAR CRIES OF THE VARIOUS INDIGENOUS TRIBES FEATURED IN THIS FILM.
  • ENGLISH CONTEXT EXPLANATION :
    THE BLINK TEST IS AN EXPERIMENT IN THE VISUAL LANGUAGE THAT CONNECTS THE DOTS BETWEEN SURVIVAL AND REVIVAL OF THE LAST FEW INDIGENOUS TRIBES LEFT ON EARTH. A PHOTOGRAPHIC STUDY OF THE SPIRITUAL SIMILARITY AND CULTURAL DIFFERENCES BETWEEN 36 ISOLATED TRIBES AROUND THE WORLD. A PRESERVATION IN FILM OF OVER 2000 RARE PHOTOGRAPHS, FROZEN FOREVER IN TIME AND STRETCHED INTO MOVING CINEMAGRAPHS, CELEBRATING THE FORCES OF NATURE THAT BARE THEIR COURAGE, FEATURING EACH TRIBE STANDING STILL,
    IN SPITE OF AN ENDANGERED FUTURE. BLINK. AND THEY ARE GONE.
    THE VISUAL LANGUAGE IS ELEVATED BY STRETCHING STILL PHOTOGRAPHS INTO MOVING CINEMAGRAPHS. INDIGENOUS FAMILY TREES, WATERHOLES, HABITATS AND HUNTING GROUNDS, ALL STITCHED TOGETHER INTO A SEAMLESS VIDEO THAT CELEBRATES THE VIBRANT DIVERSITY OF HUMAN CULTURE. THE PARALLELS BETWEEN THE BIODIVERSITY OF THE PLANET AND ITS CULTURAL DIVERSITY ARE VERY CLEAR. OUR ETHNODIVERSITY, OUR ‘ETHNOSPHERE’, MUST ALSO BE PROTECTED AND PRESERVED FOREVER.