• SUB CATEGORY :
    POSTER
  • COMPANY ENTERING :
    DENTSU INC., TOKYO
  • TITLE :
    IRON AND TORQUES
  • BRAND :
    GRAPHIC TRIAL 2018 – EXPERIMENT IN PRINTING EXPRESSION–
  • ADVERTISER :
    TOPPAN PRINTING CO., LTD.
  • AGENCY :
    DENTSU INC., TOKYO
  • CREATIVE DIRECTOR :
    YOSHIHIRO YAGI
  • ART DIRECTOR :
    YOSHIHIRO YAGI
  • PRINT PRODUCTION COMPANY :
    CREATIVE POWER UNIT, TOKYO/TOPPAN PRINTING CO., LTD., TOKYO
  • DESIGNER :
    DAISUKE HATAKEYAMA/HARUKO NAKATANI
  • PRODUCTION MANAGER :
    AKIHIRO TAKAMOTO
  • PRINT PRODUCER :
    DAIJIRO HASEGAWA
  • BACKGROUND OVERVIEW :
    GRAPHIC TRIAL IS A PRINTED POSTER EXHIBITION SPONSORED BY ONE OF THE JAPANESE TOP PRINTING COMPANY TOPPAN PRINTING CO., LTD.
    THE EXHIBITION HAS BEEN HELD ANNUALLY SINCE 2006 AND EVERY YEAR TOPPAN AND TOP CREATORS CAME TOGETHER TO EXPLORE WAYS OF CREATING A NEW APPROACH TO PRINTING. THE EXHIBITION IS AIMED FOR THE JAPANESE GRAPHIC DESIGNERS WHO HAVE STRONG SENSES TO EXPRESS THEIR IDEA WITH PRINTING, TO WORK ON THE DESIGNS WITH FREER MINDS AND ULTIMATELY TO IMPROVE THE QUALITY OF THE INDUSTRY AS A WHOLE.