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  • SUB CATEGORY :
    INNOVATIVE USE OF TECHNOLOGY
  • COMPANY ENTERING :
    ADK CREATIVE ONE INC., TOKYO
  • TITLE :
    AVATAR ROBOT CAFE
  • BRAND :
    ORY LABORATORY
  • ADVERTISER :
    ORY LABORATORY
  • AGENCY :
    ADK CREATIVE ONE INC., TOKYO
  • MANAGING DIRECTOR :
    MIHO FUJIOKA/SHODAI KAKO
  • CREATIVE DIRECTOR :
    YOSHIHIRO KOZUKA (SCHEMA)/KENSHIRO SADAKA (ADDICT)
  • ART DIRECTOR :
    TAKU KASAHARA
  • COPYWRITER :
    SATOSHI INNAMI
  • AGENCY PRODUCER :
    MUTSUMI HAYASHIDA/CHIHIRO KATO
  • ACCOUNT EXECUTIVE :
    AKIHIKO KIYOMIYA/ATSUSHI HAYASHI
  • PR :
    SATOSHI INNAMI
  • PRODUCTION MANAGER :
    KENTA TERADA
  • MEDIA AGENCY :
    ADK CREATIVE ONE INC., TOKYO
  • CREATIVE TECHNOLOGIST :
    YOSHIHIRO KOZUKA (SCHEMA)/KENSHIRO SADAKA (ADDICT)
  • PR AGENCY :
    SUNNY SIDE UP INC., TOKYO/ZYX INTERNATIONAL, TOKYO/
    ADK CREATIVE ONE INC., TOKYO
  • PR DIRECTOR :
    SATOSHI INNAMI [ADK CREATIVE ONE] /
    MASAMI SHIMAMURA (SUNNY SIDE UP)
  • MEDIA RELATIONS :
    MASAYA UCHIDA (SUNNY SIDE UP)
  • EVENT PRODUCER :
    KOSUKE AONO (ZYX INTERNATIONAL)
  • FILM PRODUCTION COMPANY :
    ADK CREATIVE ONE INC., TOKYO
  • DIRECTOR :
    SHO MATSUKI
  • CINEMATOGRAPHER :
    SHO MATSUKI
  • EXECUTIVE PRODUCER :
    MUTSUMI HAYASHIDA (ADK CREATIVE ONE)
  • PRODUCTION MANAGER :
    KENTA TERADA (ADK CREATIVE ONE)
  • PHOTOGRAPHER :
    SHO SATO
  • EDITOR :
    SHO TOMINAGA
  • ENGLISH CONTEXT EXPLANATION :
    BRIEF: ORY LABORATORY, THE ROBOTICS STARTUP BEHIND THE DEVELOPMENT OF ORIHIME, A ROBOT AVATAR THAT CAN BE CONTROLLED VIA EYE TRACKER, HAS OPENED AVATAR ROBOT CAFÉ, WHERE PEOPLE WITH DISABILITIES WORK AS CAFÉ EMPLOYEES BY USING ORIHIME. CURRENTLY, HIRING A DISABLED PERSON IS BIG STEP FOR A COMPANY,AND MANY SUCH INDIVIDUALS HAVE EVEN GIVEN UP ON WORKING ENTIRELY. WE WANT TO LET AS MANY PEOPLE WITH DISABILITIES AND COMPANIES AS POSSIBLE KNOW ABOUT AVATAR ROBOTS, WHICH HAVE THE POTENTIAL TO SOLVE THIS PROBLEM, AND OUR CAMPAIGN IS FOCUSED ON ENCOURAGING THE EMPLOYMENT OF PEOPLE WITH DISABILITIES. INNOVATION: IN ORDER TO PROMOTE THE EMPLOYMENT OF INDIVIDUALS WHO HAVE ALS, ARE BEDRIDDEN, OR WHO USE WHEELCHAIRS, THIS CAFÉ WAS OPENED. THE ROBOT AVATARS UTILIZED, HAVE UNIQUE INTERFACES SUCH AS EYE TRACKER OPERATION, MOUSE OPERATION AND SMARTPHONE INPUT, WHICH CAN BE USED BY PEOPLE WITH ANY KIND OF DISABILITY.
  • URL :
    https://dawn2019.orylab.com/