SUB CATEGORY :

ORIGINAL MUSIC SCORE

COMPANY ENTERING :

MCCANN WORLDGROUP INDIA, MUMBAI

TITLE :

BUS

BRAND :

HAPPYDENT

ADVERTISER :

PERFETTI VAN MELLE INDIA

AGENCY :

MCCANN WORLDGROUP INDIA, MUMBAI

CHIEF CREATIVE OFFICER :

PRASOON JOSHI

EXECUTIVE CREATIVE DIRECTOR :

KAPIL BATRA

CREATIVE DIRECTOR :

ASHISH NATH

COPYWRITER :

PRASOON JOSHI/KAPIL BATRA/ASHISH NATH

AGENCY PRODUCER :

JEET KALRA/AAMIR KHAN

LYRICIST :

PRASOON JOSHI

ACCOUNT DIRECTOR :

KUSUMASAB MITRA

ACCOUNT MANAGER :

PRITIKA MEHTA

STRATEGIC PLANNING DIRECTOR :

JITENDER DABAS

STRATEGIC PLANNING MANAGER :

HARSHVARDHAN SAHNI

FILM PRODUCTION COMPANY :

NIRVANA FILMS, MUMBAI

DIRECTOR :

PRAKASH VARMA

CINEMATOGRAPHER :

MOHAMMAD RUBAIS

GAFFER :

VISHNU T

EXECUTIVE PRODUCER :

SNEHA IYPE

FILM PRODUCER :

NANDINI GOWDA

PRODUCTION DESIGNER :

AJAY/VIPIN (PATANGA ARTS)

POST-PRODUCTION COMPANY :

NIRVANA FILMS, MUMBAI

POST PRODUCER :

SURESH K BHOSALE

SPECIAL EFFECTS COMPANY :

NIRVANA FILMS, MUMBAI

SOUND PRODUCTION COMPANY :

CRASTOS STUDIOS, MUMBAI

SOUND DESIGNER :

SIDDHART MAHADEVAN

SOUND STUDIO PRODUCER :

ARUN CRASTOS

MUSIC COMPOSER :

SIDDHART MAHADEVAN

MUSIC ARRANGER :

SURESH K BHOSALE

ENGLISH SYNOPSIS :

THE FILM IS ABOUT A WOMAN WHO GETS ON A BUS AND ASKS TWO GUYS TO VACATE THE SEAT RESERVED FOR LADIES. EVEN AFTER THE WOMAN’S REQUEST, THEY ACT INDIFFERENT AND REFUSE TO GET UP. NEXT, WE SEE HOW TWO OTHER GUYS COMES TO RESCUE WITH THE HELP OF HAPPYDENT.

ENGLISH CONTEXT EXPLANATION :

IN INDIA, LOCAL TRANSPORT LIKE BUSES AND TRAINS HAVE SEATS RESERVED FOR LADIES. BUT MORE OFTEN THAN NOT, MEN IGNORE THE RESERVED SIGN AND OCCUPY THESE SEATS. THEY DON’T GET UP EVEN IF A WOMAN NEEDS THE SEAT. THE INDIAN SOCIETY IS CASUAL ABOUT THIS INFRINGEMENT AND DOESN’T SEE IT AS AN ISSUE AT ALL.