• SUB CATEGORY :
    INTERNET FILM: FINANCE, COMMERCIAL PUBLIC SERVICES,
    BUSINESS PRODUCTS & SERVICES
  • COMPANY ENTERING :
    GREYNJ UNITED BANGKOK, BANGKOK
  • TITLE :
    CONCENTRATION
  • BRAND :
    LINE BK
  • ADVERTISER :
    KASIKORN LINE
  • AGENCY :
    GREYNJ UNITED, BANGKOK
  • CHAIRMAN :
    THOR SANTISIRI
  • CHIEF EXECUTIVE OFFICER :
    KANAPORN HUTCHESON
  • CHIEF OPERATION OFFICER :
    THIPAYACHAND HASDIN
  • GENERAL MANAGER :
    KANOKKORN SEEHAPAN
  • CHIEF CREATIVE OFFICER :
    JUREEPORN THAIDUMRONG
  • DEPUTY CHIEF CREATIVE OFFICER :
    ASAWIN PHANICHWATANA
  • CREATIVE DIRECTOR :
    ASAWIN PHANICHWATANA/JESSE WONG
  • CREATIVE GROUP HEAD :
    THANAPOL JIRATADAPORN
  • COPYWRITER :
    JESSE WONG/NATTHINEE RUENGVES/
    TOUCHACHAPON WUTHIKANGAMJORN
  • ART DIRECTOR :
    PHERAPHAS JONGPHATCHARANAN/TANITSARA WUNPANICH/
    TAMMAPORN SANGUANPAK
  • SENIOR TRAFFIC COORDINATOR :
    JUTHAMAS TANTATED
  • GROUP ACCOUNT DIRECTOR :
    KANTHARAT TEERAROJJANAWONG
  • ACCOUNT MANAGER :
    APINYA DITSAMROENG
  • STRATEGIC PLANNING DIRECTOR :
    JONGKOCH DUSITTANAKARIN
  • PROJECT MANAGEMENT DIRECTOR :
    KANOKSAK KANCHANACHUTHA
  • PROJECT MANAGER :
    RAWIKARN PITAKLOHAPIT
  • FILM PRODUCTION COMPANY :
    HAPPY ENDING FILM, BANGKOK
  • DIRECTOR :
    NAWAPOL THAMRONGRATTANARIT
  • CINEMATOGRAPHER :
    NATDANAI NAKSUWAN
  • ASSISTANT FILM DIRECTOR :
    PORNPONG WONGWATPONG
  • FILM PRODUCER :
    PACHARIN SURAWATANAPONGS
  • ART DIRECTOR :
    LUKSAMEE ENDOO
  • CASTING :
    SURANGKANA SUWANJINDA
  • STYLIST :
    KWANHATAI CHITTIWATANA
  • EDITOR :
    CHALEAMCHON NATIPAT
  • MUSIC COMPOSER :
    POKPONG JITDEE
  • ENGLISH SYNOPSIS :
    “CONCENTRATION” IS A FILM ABOUT ONE FRUSTRATED GUY WHO’S TRYING TO GET HIS FRIEND TO TRANSFER MONEY HE OWES. UNFORTUNATELY FOR HIM, HIS FRIEND IS THE MODERN DAY DEFINITION OF ‘DIGITAL DISTRACTION’. EVERY TIME THE FRIEND GETS OUT OF THEIR CONVERSATION IN LINE CHAT, HE GETS DISTRACTED BY OTHER NOTIFICATIONS AND FORGETS TO MAKE THE TRANSFER.
  • ENGLISH CONTEXT EXPLANATION :
    THE STORY IS PACKED WITH POP CULTURE TRENDS AND WITTY TWISTS THAT ARE BOTH ENTERTAINING TO WATCH, AND HIGHLIGHTS THE SUPERIORITY OF THE PRODUCT - SOCIAL BANKING - IT’S ALL YOUR BANKING NEEDS WITHIN YOUR DAILY CHAT APP. SEAMLESS TRANSFER AND TRANSACTIONS WITH NO UNNECESSARY INTERRUPTIONS. AFTER ALL, IN THIS DAY AND AGE, WE COULD ALL DO WITH MORE CONVENIENCE AND LESS DIGITAL DISTRACTION.
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