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SUB CATEGORY :
INTERACTIVE VDO
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COMPANY ENTERING :
WUNDERMAN THOMPSON THAILAND, BANGKOK
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TITLE :
SONGKRAN STRANGER - TIKTOK INTERACTIVE FILM
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BRAND :
TIKTOK
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ADVERTISER :
TIKTOK
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AGENCY :
WUNDERMAN THOMPSON THAILAND, BANGKOK
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CHIEF CREATIVE OFFICER :
PARK WANNASIRI
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EXECUTIVE CREATIVE DIRECTOR :
THASORN BOONYANATE
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CREATIVE GROUP HEAD :
ROOK FLORO
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ART DIRECTOR :
SMACH CHOTITAT
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COPYWRITER :
NONTHATPAT CHOLAVIT
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AGENCY PRODUCER :
JIROJ MECHOOJIT
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PRODUCER :
JIRAPORN CHANNAWACH
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ACCOUNT DIRECTOR :
RYNRADA PISAWONGPRAKARN
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ACCOUNT EXECUTIVE :
PATTARANUN DEESONTHICHOT
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STRATEGIC PLANNING MANAGER :
PICHAMON KARNCHANAPHOOSAKIT
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STRATEGIC PLANNER :
SIWAKORN SEETARASO
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PROJECT MANAGER :
KANOKWAN KAEWKERN
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FILM PRODUCTION COMPANY :
PHENOMENA, BANGKOK
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DIRECTOR :
RONG SORALAMP/CHAIANAN SOIJUMPA
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CINEMATOGRAPHER :
PASIT TANDAECHANURAT
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EXECUTIVE PRODUCER :
SUCHEERA KAEWNGAM
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FILM PRODUCER :
SUTEERA PUMMANEEKORN
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PRODUCTION DESIGNER :
KAWITA NUNTHAKUNATIP
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ENGLISH CONTEXT EXPLANATION :
THE PANDEMIC HAS BEEN WITH US FOR TWO YEARS. EVERYONE CRAVES FOR HAPPINESS, ENJOYMENT, AND CELEBRATION. SONGKRAN, THE BIGGEST HOLIDAY IN THAILAND, IS ALWAYS THE DAY THAT BRINGS ALL THESE PLEASURES TO ALL THAIS. UNFORTUNATELY, IT HAS BEEN CANCELLED FOR TWO YEARS IN A ROW. TO RIDE ON WITH THIS TENSION AND MAKE TIKTOK RELEVANCE TO THAI CULTURE, WE BRING THE CANCELLED SONGKRAN FESTIVAL TO THE DIGITAL WORLD IN THE FORM OF EXCLUSIVE CONTENT NO OTHER PLATFORM CAN DO.
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