We have discovered an interesting phenomenon in china where people often use something as a weight to press down the cover of noodles to keep the steam inside. All sorts of strange objects can be used as weights to press on the noodles, adding fun to the process.
Therefore, we aim to inspire creative ideas from consumers.
1、Pressing the lid when cooking instant noodles ensures even soaking and adds a fun touch, combining practicality with enjoyment.
2、Chinese view flaunting wealth conservatively, employing self-deprecating humor on social media to ease others' envy.
3、Due to chinese social culture and new social media, individuals in china showcase amusing ideas both in person and online, building broad influence.