SUB CATEGORY :

EDITING

COMPANY ENTERING :

DENTSU INC., TOKYO

TITLE :

GODZILLA, GO YOUR WAY

BRAND :

BOSS, CANNED COFFEE

ADVERTISER :

SUNTORY

AGENCY :

DENTSU INC., TOKYO

CREATIVE DIRECTOR :

YUSUKE SHIMANO

ART DIRECTOR :

YOSHIYUKI IMOTO

COPYWRITER :

NAO ARAI

AGENCY PRODUCER :

KAE MASUHARA/SACHIYO HANDA/YUKA KITAO

PRODUCER :

RYOHEI NAGAOKA (SUNTORY)/TETSUO YOSHIKAWA (TOHO)

ACCOUNT EXECUTIVE :

ATARU IWAHASHI/SHUNYA HAYASHI

FILM PRODUCTION COMPANY :

AOI PRO. INC., TOKYO

DIRECTOR :

NOBUAKI HONGO

CAMERAMAN :

RYOHEI WATANABE

FILM PRODUCER :

MASAOMI WATANABE/TORU ANAKUBO

PRODUCTION MANAGER :

TAKUMI ARAI/KANAMI SAEKI/SAE HASEGAWA

LIGHTING :

YUKI MAESHIMA

EDITOR :

FUMIHITO ENDO/KENSAKU NUMATA

COLORIST :

MAX GOLOMIDOV

CG DIRECTOR :

HIROMASA INOUE

SOUND DESIGNER :

FUMIO YASUE

MUSIC DIRECTOR :

MASAYUKI NODA

ENGLISH SYNOPSIS :

Suntory's boss coffee has maintained a longstanding partnership with Japan's legendary monster film, godzilla.
The latest commercial from boss pays tribute to godzilla's monumental 70th anniversary.

ENGLISH CONTEXT EXPLANATION :

Godzilla is one of japan's best-known monster films and has been loved around the world, including being remade in hollywood. This year marks the 70th anniversary of godzilla's birth and a new godzilla film has been released. Suntory's canned coffee brand boss has been a long-time sponsor of godzilla and has continued to create advertising collaborations. Boss has now edited together all 30 godzilla films in the series to create a completely new 70th anniversary celebratory advertisement. For this ad, the staff spent more than six months cutting out and editing scenes from all the godzilla films. The commercial was shown for the first time in a cinema advertisement for the new godzilla minus one film, and won praise from many godzilla fans alongside the film.